On June 9, the under-secretary of Spain's Ministry of Culture Ms. Mercedes del Palacio introduced an initiative by the ministry to support the presentation of legal cultural content on the Internet.
The government has created the "Cultura en Positivo" seal which seeks to identify companies and institutions in the areas of music, film, books, fine arts, and video games who present digital content, either for pay or for free, that respect intellectual property rights. The awarding of the seal will be handled by the General Subdirection of Intellectual Property of the ministry and once earned, the company or institution can include it for free on its website, products, and broadcast material. Internet users will thereby be able to identify web pages with cultural content that is legal and that respects intellectual property rights.
The ministry is also running an online promotional campaign from June 10 to July 31, 2011 with the motto "We all Support Culture", that includes a microsite and a series of public service announcements to raise awareness about the value of cultural industries and the work they produce.
For more information on this initiative, please consult the Spain's Ministry of Culture website.